POPULAR SOCIAL NETWORKS
Facebook has over a billion active users, which makes it a perfect platform for internet marketing. Ads are paid per click or per thousand impressions. It is very common to choose per click payment, but on occasion we see better results with campaigns that are paid per thousand impressions.
Instagram is growing in popularity as one of the strongest social networks for sharing images. With your internet marketing ad, you can drive users to your website, app page or video. It is important to note that Instagram is a visual network, so your ad should be visually appealing.
Twitter is a popular social network for internet marketing. Ads are paid per click, impression or number of followers. Writing a good ad text essential for Twitter ads. Keep in mind to fit all text into 140 characters.
Turn visitors into permanent users
Advertising and SEO will bring visitors to your website, but you want more than visitors. The goal of each brand is to have users that return to their site and feel a bond to the brand. In order to achieve that, you need social media presence and newsletter campaigns.
Newsletters are a great way to inform users about new products, services and discounts and maintain brand loyalty. It goes back to back with your advertising strategy and helps keep users engaged.
Be creative when writing your newsletter campaign. You can send it multiple times per month but we recommend not sending it too often. Once or twice per week is enough or otherwise you may turn users away or and bring them to unsubscribe.
Make a sale
Inform your customers about discounts. In this way you entice them to buy a product they haven’t thought of buying before. The customer gets a product at a lower price, and you make a sale.